Tuesday, August 30, 2011

Jerusalem Beer Festival

As we say goodbye to summer and welcome in the new school year, we have one last BIG festival to celebrate here in Jerusalem. Tomorrow, August 31, 2011 (to continue on to September 1, 2011) will welcome the 7th annual beer festival to the holy city of Jerusalem. If you thought that Jerusalem was merely dictated by religious overtones, well then think again, because this city also happens to know how to get its groove on.

The wildly popular Jerusalem Beer Festival will be taking place on Wednesday and Thursday of this week at the Old Train Station in Jerusalem between the hours of 6 p.m and midnight. DJ Elad Varon and DJ Dror Shalit will be kicking off the music for the celebration, making sure that there will be non-stop music to set the mood for your beer-drinking experience.

If you are a beer enthusiast, then this is the place for you. Over 100,000 liters of more than one hundred brands from all over the world will be offered including mainstream, boutique and locally brewed beers. 


In addition to having a wide selection of a seemingly endless number of beer options, there will also be food stands to feed those hunger pains as well as accessories stands, an exclusive beer store and live beer production process demonstrations. Though you might find yourself wandering through the crowd throughout the night, you will also have the option of large and comfortable common areas to lounge in.

Passing by the area just a few days ago, I saw the setup beginning with barrels and barrels of hay being emptied out of multiple trucks in order to lay the foundation and set the scene for a memorable evening. It will cost you 30 NIS to get into the festival and if you happen to be a student, soldier or have a Jerusalem resident card, then your entrance fee will be just 25 NIS.

While you're there, be sure to check out "Beer Land", the one and only beer store in Jerusalem that comes alive during the festival's run. Perhaps you will want to make a purchase from here in order to take home some delicious beers that you cannot normally find within Israel. Discounts will be offered specially for festival attendees. 


Though it may not be Oktoberfest (see images below), the Jerusalem Beer Festival has grown to be quite the event here in Israel, attracting the biggest crowds of any Jerusalem event throughout the year. 




The ambiance will prove to be booming and spectacular and the beers will tantalize your senses so be sure to make it over to the Jerusalem Beer Festival during its two-day run. For further information and directions to the Old Train Station, please see the Beer Festival's website here.


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